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Most of the international department activity involves quantitative research, including CATI
and face to face fieldwork. However, the dedicated staff of
Pragma qualitative department offers our international clients
accurate and thorough qualitative research. Moreover, price
competitiveness is always guaranteed by the use of Pragma’s Resources
Split of activities
| Quantitative | 72%
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| Qualitative | 23%
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| Other (Desk research, etc.) | 5%
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We conduct a weekly CATI Omnibus, with fieldwork from Monday through Friday and data delivery by the following Tuesday.
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